These six scripts cover the most common automotive talking QR code placements. Each is formatted for a windshield placement — 90 to 130 words, 40 to 60 seconds of audio, enough to complete the pitch without losing a buyer who is standing outside on a weeknight wondering whether to come back tomorrow.
Script Template 1 — Standard Used Vehicle
"This is a 2022 Chevrolet Silverado 1500, extended cab, 4-wheel drive, Midnight Edition package, 32,000 miles. One owner — purchased new from us in 2022, serviced here every 5,000 miles, clean Carfax, no accidents. The service records are in the glovebox. Listed at $38,900 — that is currently $4,200 below the average retail price for a clean example of this trim and mileage combination. We do in-house financing with same-day approvals — no minimum credit score for our in-house program. Come back tomorrow and we'll have it detailed and ready for a test drive. Ask for Carlos at the front desk."
116 words. Vehicle identity. Ownership story. Service history. Price with market context. Financing terms. Next step. Personal contact.
Script Template 2 — CPO or Warranty Vehicle
"This is a 2021 Honda Accord EX-L, 41,000 miles, certified pre-owned. The CPO certification includes a 182-point inspection and extends the factory powertrain warranty to 7 years and 100,000 miles from the original sale date — so you have roughly 5 years and 59,000 miles of warranty remaining. Clean Carfax, one owner, non-smoker, all maintenance on schedule. Listed at $28,500. CPO pricing at Honda is non-negotiable — the certification is worth approximately $2,000 in warranty value alone. We finance CPO separately from standard used inventory. Call us at 210-555-0177 to check current CPO rates."
112 words. The CPO value explained specifically. The remaining warranty calculated — which buyers never do themselves but always want to know. The non-negotiable framing that protects margin. The financing distinction.
Script Template 3 — High-Mileage Value Unit
"This is a 2018 Toyota Camry SE, 112,000 miles — and before you move on because of the mileage, let me tell you what 112,000 miles means on a Camry. Toyota's 2.5-liter four-cylinder is rated to 250,000 miles with proper maintenance. This one has every oil change in the records. Clean Carfax. No accidents. New tires in March. The price is $13,900 — that's about $6,000 below a 60,000-mile example of the same car. You get Toyota reliability at half the price. We'll put it on a lift and show you everything before you decide. Call us at 210-555-0177 to schedule."
114 words. Addresses the objection before the buyer walks away. The reliability data they don't know. The maintenance proof. The price gap contextualized. The transparency offer — lift inspection — which closes high-mileage hesitation better than any other technique.
Script Template 4 — New Inventory Feature
"This 2024 Ford F-150 XLT just arrived on the lot this week — it hasn't been priced in a sale yet. SuperCrew cab, 4-wheel drive, tow package, 5.0 V8. MSRP is $52,400. We're currently at invoice plus $500 on all new F-150 inventory through the end of the month — that puts this one at approximately $49,200 out the door before your trade. Current Ford financing is 3.9 percent for 60 months on new F-150 for qualified buyers. Come in and see it before the weekend — new inventory at this price won't stay past Saturday."
103 words. The recency — "just arrived" — creates freshness appeal. The MSRP and actual pricing stated clearly, which builds trust. The financing rate. The weekend deadline.
Script Template 5 — Buy Here Pay Here
"This 2017 Hyundai Elantra, 78,000 miles, is listed at $8,900 — and we can put you in it today with $500 down regardless of your credit score. We're a buy here pay here dealer. We do our own financing in-house. No credit check. No minimum score. No bank involved. We report to the credit bureaus, so every on-time payment helps rebuild your credit. Clean title. Runs great. New inspection sticker. We're open Monday through Saturday, 9 to 7. Come in and we'll get you approved and driving in about an hour. Ask for Miguel."
100 words. States the BHPH model clearly — no confusion, no wasted visits. The $500 down threshold. The credit-building benefit. The clean title confirmation. The time-to-drive expectation. Personal contact.
Script Template 6 — Wholesale or Dealer-to-Dealer
"2019 GMC Sierra 1500 SLE, 88,000 miles. No accidents, clean title in hand. Engine and transmission solid — no codes, no smoke, no leaks at inspection. Front brakes at 40 percent — disclosed. Asking $18,500, will look at $17,800 for same-week close. Clean Carfax available on request. I can have it on a lift for inspection same day — text 210-555-0188 to schedule. No wholesalers — dealers only please. Title transfers same day with cleared funds."
83 words. Wholesale buyers want speed and transparency. The disclosed defect builds more trust than hiding it. The counter-offer range pre-disclosed eliminates the negotiation call. Dealers-only filter saves time for both parties.
Managing Scripts Across a Full Lot
Create one campaign per vehicle named by stock number for easy management — "2022 Silverado 1500 #ST4729." Update the script in 60 seconds when the price changes. Deactivate when the vehicle sells. New inventory gets a new campaign in four minutes.
The Business plan at TalkingQRCodes.com covers 500 active campaigns at $149 per month — enough for any size lot. Seven-day free trial, no credit card required.
Start your dealership free trial — first windshield talking in 5 minutes →